We began the project by thoroughly exploring the client’s vision and requirements to ensure alignment with their goals. Our team conducted extensive competitor research to understand the existing landscape of fitness and yoga apps, identifying industry trends and key differentiators. We also performed an audience analysis to define the target users’ needs, preferences, and fitness aspirations, forming a strong foundation for the app's design.
In this phase, we translated the gathered insights into detailed wireframes that outlined the app’s core functionality and navigation. This step allowed us to focus on the user journey, ensuring a seamless experience for accessing categorized workout videos and selecting skill-based training. Each wireframe was carefully refined to prioritize ease of use and accessibility for fitness and yoga enthusiasts at all levels.
With the user experience defined, we focused on creating visually engaging user interfaces that resonate with the sports and yoga community. We incorporated clean layouts, dynamic color schemes, and intuitive elements that reflect the energy and motivation associated with fitness training. The UI design aimed to inspire users while maintaining clarity and functionality across all app features.
To complement the app’s identity, we designed a distinctive logo symbolizing sports energy and personal growth. The logo combines elements of motion and balance, reflecting the app's focus on empowering users to achieve their fitness goals. This visual identity reinforces Share Fit's commitment to providing high-quality training tailored to individual preferences.
Finally, we created an interactive prototype to bring the app’s functionality to life, allowing the client to experience the app’s design firsthand. The prototype enabled real-time feedback, ensuring the final product met the client’s expectations and catered to the fitness community’s needs. This iterative process helped us refine the app before moving into the development stage.
