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What you need to know about website redesign costs

Max Voronin
Max Voronin
15 minNovember 8, 2024
What you need to know about website redesign costs
What you need to know about website redesign costs

Everything, starting from business development specifics to the peculiarities of the latest technologies, is dynamically evolving in our day and age. People use new, non-standard tools and completely out-of-the-box approaches to reach the desired result. The way we think about the products and services we look at has also changed. Now, people pay more attention to the ethical and functional part of the product or service they choose, whether it is safe, environmentally friendly, effective, convenient, and doesn’t harm anybody. They become picky about the companies and startups they choose and expect them to showcase impeccable quality and innovativeness. Customers are used to the opportunity to navigate websites easily and evaluate every aspect of the service or product before they order. So, if you want to retain your clients and allure new ones to your business and stay modern, then you should think of a website redesign, its impact, and the costs involved.

In this article, we have compiled all the necessary information about the cost to revamp a website. We have found the factors influencing the costs you spend on your website redesign, including the specifics of the redesign process and its challenges. Here, you will learn what additional costs may arise and how to select suitable website redesign services. Let’s get to work!

Importance of redesigning a website to stay competitive and relevant

Digital marketing keeps advancing, and online-based technologies offer an array of growth opportunities for brands and businesses. Professional website redesign services are in high demand as a complete overhaul of the structure, functionality, and aesthetics means your business can catch up with the current customer expectations and digital trends. A new website design is a must when the existing site has slow loading times, navigation issues, and outdated features. Your website should look fresh and up-to-date if you want to form a positive first impression on your potential partners and customers. It determines your brand attractiveness and demonstrates that you care about your site visitors’ convenience. When people encounter a user-friendly and great-looking website, they assume that your business is viable and worth their time. A custom website redesign can help you make a powerful statement and empower others to pay attention to your services or products.

Website redesign benefits also include improving your brand image. A well-thought-out website redesign establishes trust and confidence in people that your company is something valuable. It shows them that your brand has a unique vision and can produce trendy decisions. With an up-to-date website, you can communicate your messages effectively and demonstrate the core values of your brand. Your website reflects the evolution of your business, its core offerings, and brand identity. New services and products require new pages and sometimes specific functionalities. That’s why you should update your website according to new changes and make it easy to navigate through.

Lastly, a quality website redesign enables you to stay competitive and adaptable to any circumstances. Whether you run a large company or launch a small startup, you should keep in mind that your website needs upgrading and continuous maintenance to stand out from the crowd. Your website design should contain the latest trends, modern adjustments, and exciting design elements. This will help you attract the right audience, show them the strengths of your brand, and explain how you differ from a vast range of other companies. A fresh and sleek website design allows you to convince your customers of your exclusiveness.

Factors that affect the cost of a website redesign

Your brand strategy should include keeping your brand image bold and noticeable. Your website is a vital platform representing your business and forming its status. So, having a website redesign budget is a must if you want your brand to develop and prosper. It enables you to catch up with ever-evolving technology trends and persuade your target audience that your business cares about their attention and loyalty. However, before shaping a web design budget, you should know the factors influencing the website redesign cost to understand what things to consider to reach the desired result for a reasonable cost. Here, we have gathered common points that can affect the website overhaul expenses.

Factors that affect the cost of a website redesign
  1. Page number
  2. Every redesign project is unique, as each niche requires specific variables and custom decisions. Your website may need more pages than others to build a strong online presence and to demonstrate all the products and services. Subsequently, more pages within your website mean higher web development costs. A site with many pages needs substantial attention and investment. In addition, such a website requires more resources, time, and expertise needed to ensure everything runs smoothly.

  3. Urgency
  4. There are some cases when you may need to deliver a website redesign quickly. If your brand has launched a new collection of winter clothes with tight deadlines and needs to nourish the website with the new pieces as soon as possible, then you will pay more for the redesign services. Urgency means getting more resources, people, time, and attention. Of course, it will increase your web design cost. You will have to pay for urgent results and extra efforts accordingly, so keep it in mind when forming a budget for website redesign.

  5. Complexity
  6. The amount of work needed to perform to make your website look the way you suppose it to look influences the cost of website design for your business. If you need a large website with complex functionalities, you should understand that such a project will require much time and resources. Subsequently, you pay more for extra work and effort. Design professionals spend years getting an education, obtaining experience, and honing design skills to be able to create complex design decisions. So, their website redesign pricing will be formed accordingly. Be aware of the average prices in the market, and don’t expect cheap web design and development pricing for complex projects.

  7. Design quality
  8. Design quality is another factor influencing the overall website redesign cost. You surely know that quality products can’t cost cheaply. The same applies to services like website redesign. Website design costs depend on the quality you expect to get at the end of the day. Do you need a simple website with just a few pages? Do you want your website to look posh and functional? All this influences the final price for your website redesign. Think about the design elements you want to include in your website and assess their complexity. Intricate and complicated designs require profound expertise and much time. Advanced graphics, custom animations, and quality UX design features can increase website redesign costs. If you want to refresh your website and nourish it with quality functionalities, unique aesthetics, and impeccable user-friendliness, then you should be ready to pay a decent price.

  9. Content update
  10. If you notice that your website lacks some important content or has content that is outdated and not relevant, your website redesign cost can grow. A quality website revamp includes quality content that can benefit your brand. Keep in mind website content migration costs and other expenses connected to content updates. The more content your website needs and the more specific your content goals are, the more skills and time it will take, influencing the final website redesign price.

Now, you know the most common factors affecting website redesign costs. Remember them when compiling a website redesign plan and shaping a budget for that. This will help you get the best value for the best price.

Breakdown of website redesign costs

Sooner or later, you will need to revamp your website to make it look fresh, functional, and up-to-date. You may wonder how much money you need to get your website redesigned the way you expect and what the average cost for website redesign is. Well, let’s explore the financial aspect of website redesign.

The average redesign project cost may range between $5,000 and $50,000, depending on the website redesign project scope and what kind of team performs it. You may have a dedicated in-house team that will work on your website redesign project, requiring some resource allocation, salaries, and attentiveness to the workflow. This way, you will have complete control over the redesign process and approve every single step within your project. However, at the same time, you will spend more time and effort finding experts with appropriate qualifications and forming a professional team of designers who understand your objectives and vision. If you want to concentrate on your business and not be distracted by the process of establishing an in-house design team, then it is not a perfect option for you. You will benefit from turning to professional design service providers who can monitor everything for you and achieve your design goals while you focus on more vital business tasks.

If your website is small and has around 50 pages, your price tag can vary from $3000 to $24,000. The redesign of medium-sized websites containing pages from 50 to 150 may cost you around $15,000 to $40,000. You know that the larger your website is, the higher your expenses on the redesign project. So, large websites with 150 to more than 250 pages will cost you $30,000 to $75,000.

Additional costs to consider

You should consider additional expenses when setting a budget for website redesign packages. For example, if you need SEO optimization during website redesign and want to nourish your content with relevant information and keywords, you need to keep in mind extra costs for SEO work. When defining an appropriate mobile-friendly website redesign cost, pay attention to what else your website may benefit from. What features does it lack? What bright design elements from your competitors can boost your website design?

In addition, think of the customization level your business may require. If your website feels incomplete, rough, and bulky, then it probably requires some custom design components. It can be personalized functionalities, interactive elements, shopping carts, payment processors, and navigation bars. All these features will improve user experience and boost loyalty to your brand. They will cost you more money, but the result you get at the end of the day will justify all the expenses. Assess what extra features your website requires and what these features bring to your business. Think of your target audience’s needs and align all the necessary design alterations with your budget. Also, keep in mind website maintenance fees if you want your website to stay relevant and functional.

DIY website redesign vs. Hiring a professional

If you need an affordable website redesign solution, a DIY website redesign project is the most cost-effective decision. In this case, you will have to spend around $100 to $5,000 to get your website revamped. This approach allows you to control every step of your redesign project, making all the necessary changes attentively and according to your vision. However, there are some drawbacks to this choice. You spend a lot of time on the technical part of the website redesign and are distracted from other essential tasks. You should make an effort and have time to learn several programs like Illustrator, Canva, Figma, and some more. Best website development practices are your allies in your effective redesign journey. You should gather inspiration and research the latest design trends to deliver a winning DIY redesign.

On the other side, hiring a design professional means spending more money. However, the quality you get from a seasoned expert and the freedom to delegate design tasks are worth the price. A professional designer has all the necessary skills to produce custom design decisions for your brand and generate functionalities your business website requires.

How to choose the right website redesign service

When choosing design experts for your redesign project, pay attention to their expertise and experience. Check out whether they have the necessary experience in delivering similar projects in your niche. Look at the websites they redesigned and assess the interfaces and functionalities they produced.

Ask about testimonials about their work from previous clients. Evaluate their communication skills, their ability to meet deadlines, and understand customer needs. Also, assess whether they use up-to-date trends and visually appealing illustrations in their designs.

Examples of website redesign costs

A quality website makeover allows you to stay competitive, up-to-date, and attractive regardless of what industry your business is in and what challenges it has to face. A mobile-friendly website redesign cost can vary depending on the requirements of your brand. Here, we have highlighted common examples of website redesign expenses. Explore them and define what suits your case better.

  1. Turning to a freelancer
  2. Using design services from a freelancer belongs to the available budget-friendly redesign approaches. Hiring a freelancer means you get the design services you need and still have time to work on your business tasks. Freelance average hourly rates vary from $50 to $100. Everything depends on the complexity of the redesign and the functionalities you want to see on your website. Usually, the costs you pay for your website's general revamp amounts to around $5,000. This way, you pay a reasonable price, and if you conduct thorough research, you get professional redesign services.

  3. Agency services
  4. It usually comes at a price, but the results of working with a design agency often justify the money you invest in your website redesign project. Agencies offer comprehensive services and have all the necessary resources and tools to reach the desired result. Design experts working in agencies often have experience in redesigning websites for various businesses regardless of their industry and complexity. The price can range from $5,000 to $50,000 and includes an array of services.

Freelancers are unpredictable. We’re not.

Trust a professional team that delivers clear communication, guaranteed results, and ongoing support every step of the way.

Freelancers are unpredictable. We’re not.

Tips for reducing website redesign costs

If you want to save money and still get a quality website redesign, take some time to research and plan all the necessary work. Check out various website redesign options, such as hiring a freelancer or going through some design training to get the necessary knowledge and skills so you can redesign your website yourself.

Also, read reviews, assess their portfolios, and compare prices to find the best value for the best price. Use templates and open-source platforms that will help you avoid extensive custom coding.

To sum up

Website redesign is key to your online success and continuous development. It enables you to stay relevant and competitive regardless of the industry your brand works in. A website redesign cost depends on various factors, such as your project’s complexity, website size, extra functionalities, and custom design decisions.

At DreamX, we understand these challenges and offer tailored website redesign solutions that not only fit your needs but also your budget. Our pricing is competitive, often lower than what freelancers offer, yet we guarantee high-quality results that elevate your brand. With our experienced team, we ensure a smooth redesign process from start to finish. Ready to transform your website? Reach out to us today, and let’s make your vision a reality!

Head of Lead Generation
Max Voronin
Head of Lead Generation
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Max Voronin is the Head of Lead Generation at DreamX. He is dedicated to developing strategies that cultivate high-quality leads and forge strong partnerships, fueling the company`s growth.

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